Sani Haruna
The Federal Road Safety Corps (FRSC) Kebbi State Command has launched its 2025 Ember Months Campaign, with a strong call on motorists to prioritize safety and adhere strictly to traffic regulations during the busy travel season.
The campaign, themed “Take Responsibility for Your Safety: Stop Distracted Driving,” was officially flagged off in Birnin Kebbi by the Sector Commander, Mrs. Rukayya Zakaria, during a press briefing held to mark the commencement of the annual safety exercise.
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Zakaria explained that the ember months campaign is an annual initiative aimed at intensifying public enlightenment and enforcement to curb road crashes, injuries, and fatalities typically associated with increased vehicular movement toward the end of the year.
“The ember months are often characterized by high traffic flow, driver fatigue, and poor vehicle maintenance. This campaign is designed to remind motorists that safety begins with them,” .
The Sector Commander identified overloading, carrying passengers in haulage vehicles, driver fatigue, and transporting fuel in plastic containers as major causes of road crashes within the state.
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She disclosed that the FRSC would strengthen enforcement through mobile courts, stop-over operations, and continuous sensitization to ensure compliance with safety regulations.
“Our goal is to save lives. Every driver must take personal responsibility, avoid distractions, and ensure their vehicles are roadworthy before embarking on any journey,” .
She also urged commercial drivers, motorcycle riders, and other road users to imbibe a culture of discipline and respect for traffic laws, stressing that road safety is a collective responsibility.
The FRSC Ember Months Campaign, which runs nationwide every year, involves collaboration with transport unions, traditional leaders, security agencies, and the media to promote safer road practices and reduce preventable road accidents.